HP's professional brochure and flyer paper with a quality matte finish on both sides. Make professional-quality brochures and flyers with your color Inkjet printer, saving money on small, full-color print runs. Bright white for brilliant colors and sharp text. The 36 lb bond is thicker than plain papers so colors don't show through, and the coated paper keeps colors true. Great for brochures, direct mail pieces, organizational newsletters, and personalized promotions.